A great viral advertising idea. For every 10 (virtual) friends you defriend at Facebook you get a free Whopper from Burger King (U.S. Residents only).
Finally someone is putting a price tag to virtual friendship (1/10 of a burger - xxx calories, xxx USD) and a way to bring all these SEO spammers to a better use. So far more than 12,000 friends have been un-friended.
Interestingly they have chosen Facebook and not, for example, MySpace. Maybe because they want to sell some Burgers as well.
Click on the image below for the link
More information
Whopper Sacrifice web site
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