Advertising: Austrian Red Cross living 3D Billboard

To encourage people to donate blood the Austrian Red Cross had a set of 3D Billboards put up with “living” blood bags.

The blood bags in the billboards expand, contract and make pumping noises like a pumping heart.

Great idea that certainly has got lots of attention from passer-by…

Click on the image for the jump (full size image).

link to Advertbox web page


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